Hub88 expands its aggregation platform, integrating ScatterKings’ game portfolio to enhance content options for global online casino operators.
Key Takeaways
* Hub88’s aggregation platform now features ScatterKings’ full suite of casino games.
* The partnership introduces titles like Big Bob’s Gold, designed for player retention and technical reliability.
* This collaboration strengthens Hub88’s content offering and expands ScatterKings’ global distribution.
Hub88 has broadened its aggregation platform capabilities through a new partnership with ScatterKings. This collaboration introduces the game studio’s portfolio of games to Hub88’s network of global operators, providing additional content for online casinos.
New Content for Operators
With the integration now complete, Hub88’s partners can access ScatterKings’ suite of titles. These games, which include Big Bob’s Gold, Coins Forged in Fire, and Coins of Cleo, are developed to support player retention and ensure technical reliability within the online gambling environment. The focus is on delivering engaging entertainment that performs consistently.
Strategic Benefits for Hub88
This agreement strengthens Hub88’s content offering with games developed by experienced professionals. ScatterKings’ titles have gained recognition for their creative identity, production quality, and mechanics. The deal aligns with Hub88’s objective to provide unique games that stand out, while maintaining the technical reliability and speed-to-market enabled by its growing technical ecosystem. This approach supports online casino operators in diversifying their game lobbies with new options.
Ollie Castleman, managing director at Hub88, commented on the partnership, stating that ScatterKings has established a presence in the sector. He noted that the focus on crafting engaging entertainment, along with the product excellence and commercial benefits of these games, will assist Hub88 in offering operator partners access to differentiated content with staying power in their lobbies.
Expanding Market Reach
For ScatterKings, this partnership represents a step in expanding its global distribution footprint. Steve Cross, chief commercial officer at ScatterKings, highlighted that Hub88’s aggregation platform offers a scalable route to market for their full portfolio. This helps place their games in front of more operators through a partner with technical and commercial reach. Cross also mentioned that there is already demand from operators, with several customers preparing to go live via Hub88. He added that the company builds games with personality, quality, and long-term partner value in mind, making the portfolio’s launch on this platform a meaningful milestone.
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