SCCG Management expands its partnership with Aware, becoming a preferred reseller of biometric identity solutions for the gaming industry. This move aims to bolster compliance and fraud prevention measures across various gaming verticals.
Key Takeaways:
- SCCG to distribute Aware’s biometric tools for enhanced iGaming compliance
- Partnership focuses on KYC, age verification, and fraud prevention
- Collaboration aligns with increasing regulatory demands in gaming markets
Strengthening iGaming Compliance
SCCG Management has announced a significant expansion of its partnership with Aware, a NASDAQ-listed biometric software provider. Under this new agreement, SCCG will become a preferred reseller of Aware’s identity verification solutions to operators in the global gaming sector.
The partnership aims to facilitate the deployment of Aware’s biometric and identity verification tools across various gaming verticals. These include sports betting, iGaming, social casinos, sweepstakes, and tribal gaming environments. The suite of solutions offered encompasses age verification, multi-factor authentication, document authentication, fraud detection, and geolocation capabilities.
Addressing Regulatory Challenges
This collaboration comes at a time when regulatory bodies are increasingly focusing on digital onboarding and Know Your Customer (KYC) standards, particularly in newly regulated and multi-jurisdictional markets. Aware’s biometric offering is designed to support streamlined KYC processes while maintaining the high regulatory standards expected in risk-sensitive industries such as gaming.
Expanding iGaming Partnerships
The agreement with Aware follows SCCG’s recent partnerships targeting various aspects of the iGaming industry. In February 2025, SCCG partnered with AI-powered analytics firm Voluum to enhance marketing campaign performance for iGaming operators. That agreement focused on digital tracking, customer acquisition, and ROI optimization using real-time data systems.
SCCG has also been active in the tribal gaming sector. Previous projects have included collaborations with Osage Nation Gaming Enterprise and regulatory consultancy Steelhead Compliance to support sportsbook rollout and governance frameworks in Oklahoma.
Industry-Wide Applications
Aware’s identity verification tools are not limited to the gaming sector. The company’s solutions are utilized across various industries, including government, defense, and finance. This broad application base underscores the robustness and versatility of Aware’s biometric technology.
As the iGaming industry continues to evolve and face new regulatory challenges, partnerships like the one between SCCG and Aware are likely to play a crucial role in shaping the future of compliance and fraud prevention in the sector.
