RubyPlay, a prominent game developer, has entered the Dutch iGaming market through a partnership with Starcasino.nl, expanding its European presence.
Key Takeaways:
- RubyPlay introduces popular titles to the Dutch market via Starcasino.nl
- Collaboration aligns with Starcasino’s strategy to offer tailored experiences
- Move marks RubyPlay’s continued expansion in regulated European markets
RubyPlay Enters Dutch iGaming Scene
In a strategic move to broaden its European footprint, RubyPlay has launched its games in the Netherlands through a partnership with Starcasino.nl. The collaboration, which commenced in May 2025, brings a selection of RubyPlay’s popular titles to Dutch players, including Diamond Explosion® 7s SE, Mad Hit® Diamonds, and Immortal Ways® Diamonds SE.
This integration not only extends RubyPlay’s reach in a key European jurisdiction but also aligns with Starcasino.nl’s focus on providing a locally tailored online casino experience. The Dutch regulated iGaming market has been experiencing steady growth, making it an attractive destination for content providers like RubyPlay.
Starcasino.nl Enhances Game Portfolio
Starcasino.nl, operating under the Starcasino brand, has been committed to offering a diverse range of games that cater to Dutch players’ preferences. The addition of RubyPlay’s content to their platform is a step towards fulfilling this commitment, providing players with a broader selection of engaging titles.
Dr. Eyal Loz, Chief Product Officer at RubyPlay, commented on the partnership: “We’re thrilled to build on our success with Starcasino and expand into the Netherlands. With this partnership we’re bringing the same level of excitement and quality to a growing audience in the Dutch market. Starcasino is a trusted and respected brand and we look forward to a successful collaboration.”
Strategic Expansion in Regulated Markets
RubyPlay’s entry into the Netherlands follows a period of increasing traction in the market, with its games gaining visibility across regulated platforms. This move is part of the company’s wider international growth strategy, which focuses on delivering content to licensed operators in Europe.
The expansion into the Dutch market demonstrates RubyPlay’s commitment to establishing a strong presence in regulated jurisdictions. By partnering with established operators like Starcasino.nl, the company aims to reach a wider audience while ensuring compliance with local regulations.
Pieter van den Bos, Director of Starcasino, expressed enthusiasm about the collaboration: “With Starcasino.nl, we aim to deliver top-tier entertainment for Dutch players, and RubyPlay’s portfolio fits that remit. Their titles bring a fresh mix of innovation and familiarity that we believe will strongly resonate in the Netherlands. This was a natural next step and we’re excited to offer RubyPlay’s exciting games to our players.”
As the Dutch iGaming market continues to evolve, partnerships like this between content providers and local operators are likely to play a crucial role in shaping the landscape of online gambling in the Netherlands. Players can expect to see an increasing variety of high-quality games tailored to their preferences, as companies like RubyPlay and Starcasino.nl work together to enhance the online casino experience.
