EveryMatrix’s Casino division welcomes Marc Burroughes as its new chief commercial officer (CCO), bringing nearly two decades of iGaming industry experience to the role.
Key Takeaways:
- Marc Burroughes appointed CCO of EveryMatrix’s Casino division
- Burroughes brings 20 years of iGaming industry experience
- EveryMatrix aims to accelerate growth in its casino business unit
EveryMatrix Strengthens Casino Division Leadership
Industry Veteran Takes the Helm
EveryMatrix, a prominent iGaming technology provider, has announced a significant addition to its leadership team. Marc Burroughes, a seasoned professional with almost 20 years of experience in the online gambling sector, has been named the new chief commercial officer (CCO) of the company’s Casino division.
Extensive Industry Background
Burroughes’ career in iGaming includes notable positions at major industry players. He has held senior roles at IGT, Light & Wonder, and OpenBet, where he gained valuable experience in commercial strategy and management of tier-1 customers. His expertise extends to integrating content from leading game studios, platforms, and aggregation solutions.
CasinoEngine at the Core
The Casino division, which Burroughes will now oversee, is powered by CasinoEngine, EveryMatrix’s flagship integration platform. This technology plays a crucial role in the company’s casino offerings, providing a robust foundation for its operations in the competitive online casino market.
Leadership’s Perspective
Ebbe Groes, group CEO and co-founder of EveryMatrix, expressed confidence in the new appointment. He stated, “Marc has a strong track record working in senior positions for some of the industry’s major providers and delivering premium casino solutions for tier-1 brands.”
Growth Acceleration Plans
EveryMatrix has been experiencing rapid growth, particularly in its casino business unit. With Burroughes joining the team, the company aims to further accelerate this growth trajectory. Groes added, “As we continue to grow at pace, and as our casino business unit goes from strength-to-strength, we’re looking to accelerate this even further in the months and years ahead under Marc’s commercial leadership.”
Impact on the iGaming Landscape
This strategic appointment comes at a time when the online casino industry is experiencing significant evolution. As operators seek more sophisticated integration solutions and content delivery platforms, EveryMatrix’s move to strengthen its Casino division leadership could potentially influence the competitive dynamics of the iGaming market.
Burroughes’ extensive experience in working with tier-1 brands and his deep understanding of game integration and platform solutions position him well to drive EveryMatrix’s casino offerings forward in an increasingly complex and demanding industry landscape.
