In the 1950s, Ladbrokes opened up some betting shops across England. With the full intention of giving William Hill a run for its money as one of the country’s top bookmakers, they could not have possibly imagined the success they would be able to claim eventually. Today, Ladbrokes is one of the top adult gaming providers in the world.
When online sports gambling and casino gaming first came to the Internet, Ladbrokes was ready to pursue another avenue for its gaming operations aggressively. Through the use of innovative bonus promotions and the inclusion of full gaming menus, Ladbrokes has been able to maintain its place as an elite iGaming services provider in the digital world of gambling.
The online casino was the last piece of the online gaming puzzle, which was added to Ladbrokes gaming sites more than 10-years ago. The casino features over 290 games provided by one of the top iGaming software developers in the world. The website operates under licenses provided the U.K. Gambling Commission for British players and the Gibraltar Gambling Commissioner for international players, done under the name Ladbrokes Betting & Gaming Ltd.
When You Visit Ladbrokes
The first thing players encounter when they hit the Ladbrokes Casino landing page is the traditional red and white Ladbrokes banner. We noticed there isn’t a viable theme or mascot attached to the site, but the Ladbrokes name speaks for itself.
The layout of the website’s colourful casino landing page is pretty standard within the industry. The top of the page provides banner advertising related to games and bonus offers. The middle of the page contains the icons for some the slots featured within the casino. At the bottom of the page, players will find much of the relevant information they might want or need to be related to licensing, contact information, banking and software. The top-of-page menu provides instant access to games, live casino games, the mobile gaming site, the VIP section, casino news and the website’s proprietary “Sunday Market.” It should be noted that the website is very easy to navigate.
The Ladbrokes Casino website is powered by Playtech’s elite software platform. The platform is available to players through the use of downloaded casino software for PC and Mac users, in instant play mode with a standard web browser and with mobile devises. The software is kept secure through the use of cutting edge firewall and 128-bit Secure Socket Layer digital encryption technology. These software security measures are designed to protect player confidentiality and the site’s banking module. Gaming results are provided through the use of an embedded random number generator. Periodically, this random number generator is subjected to testing and auditing procedures performed by an independent auditing firm. Currently, this site indicates it has been tested and certified as fair and safe by GLI.
As part of the Playtech family, Ladbrokes can provide its players with access to over 290 different casino games across multiple gaming genres. This would include instant win scratch cards, video poker, classic 3-reel slots, Keno, table games (craps, blackjack, roulette, baccarat, Pai Gow and assorted table poker games like Caribbean Stud Poker and Casino Hold’em) and video slots. By reputation, Playtech has one of the most exciting slots portfolios in the industry. Much of Playtech’s success can be attributed to its branded Marvel Comic video slots, which are tied together in an exciting “Marvel Mystery” progressive jackpot game. The list of Marvel slots includes Thor, Iron Man III, X-Men, Blade, Hulk, Captain America and the Fantastic Four, among others. Other non-branded popular slots include Jekyll and Hyde, Cat Queen, Beach Life (progressive jackpot), Ace Ventura, Baywatch, Gladiator, Halloween Fortune II and Marilyn Monroe.
In addition to traditional online games, Ladbrokes also offers its players access to many of Playtech’s live dealer games. The list of live dealer games includes Hi-Lo, Blackjack, Casino Hold’em, roulette and baccarat. There’s even a special bonus offer for players when they join in the live action for the first time.
Deposit Bonus & Free Spins at Ladbrokes Casino
Among the top 5 adult gaming operators in the world, Ladbrokes is by far the most aggressive and innovative with its bonuses. They seem more than willing to give out free money if that’s what it takes to keep customers happy. While they do not currently offer a no deposit bonus for the casino, they do offer a lucrative bonus package for newcomers to the website.
The welcome bonus is spread out over the player’s first three despots. The first deposit bonus offer includes a 100% matching bonus, up to a maximum bonus of £500. The second deposit bonus offers a 50% matching bonus, up to £500 while the third deposit bonus offers a 125% matching bonus, up to the same £500 maximum. That all adds up to a total possible bonus of £1500. Of course, terms and conditions do apply.
Non-Deposit Bonus & Free Spins at Ladbrokes
Players receive additional bonus offers in one of three ways: via advertisements on the website, exclusive offers made directly to selected players via text or email and through the aforementioned Sunday Market. All of these promotions cover a variety of timeframes with special emphasis placed on holiday bonuses. As for variety, players might find a free bet or free spin offer one day, only to return the next day and find a new selection of offers.
The best place to shop for bonus offers is in the Sunday Market link. Every Sunday, established customers are treated to a large selection of bonus offers listed in the Market. While trolling through the market, players might get an opportunity to take advantage of reloading deposit offers, free spins, special drawings and cash rebates.
For the loyal players, the VIP Club allows them to accumulate rewards points based on their gaming activities. With enough points, VIP members get access to a wide range of other benefits, including personalised services and free plays.
The Casino in Mobile
It hasn’t been so long ago that Ladbrokes finally introduced its mobile app for the Ladbrokes casino. In line with its sports betting app, Ladbrokes commissioned its software developer to develop a mobile app that would provide mobile device users with the ability to gamble on-the-go as though they were signed onto the regular website. The mobile has been conveniently developed for the benefit of Android and iOS or Apple devices. We are happy to announce the app is easy to download and equally as easy to use.
For the convenience of its prospective mobile players, the website offers direct links to the iTunes App Store and Android loading instructions. For players who wish to use mobile devices that are compatible with other operating systems, access is granted to the company’s mobile website through the use of a standard web browser.
In the world of online casino gambling, it’s always iced to score a big welcome bonus or subsequent bonus offer. It’s even better to use bonus monies to win a little extra cash. However, players are usually required to clear a wagering requirements hurdle before they can lay claim to the bonuses and winnings in their possession. The wagering requirement is the number of times a player has to turnover the monies associated with a bonus offer.
The wagering requirement for Ladbrokes’ welcome bonus is 20X the amount of the qualifying deposit, plus the bonus amount. If the player deposited £500 and received the bonus amount of £500, the wagering requirement would be £20000 based on the calculation £1000 x 20. That’s a tall task, but casinos aren’t in business because they give away money or a free bet
Deposits & Withdrawals
Because of its reputation and longevity in the industry, Ladbrokes can provide a rather extensive list of banking options. Currently, deposits can be made via Skrill, NETeller, PayPal, Paysafecard, Western Union, bank transfer, VISA, VISA Electron, Mastercard and entropy, among others. Some of these same options are available for withdrawals. Players will want to note that withdrawals may be subject to a temporary hold and a request for proof of identity documentation. That shouldn’t be a concern since Ladbrokes has a great reputation for fast withdrawals.
Customer Support at the Casino
Throughout the years, Ladbrokes has always been known for running a first-class customer service department. Its representatives are available 24/7/365 via live chat, phone or email. Based on our requests, it fair to say that each representative was polite, responsive and competent.
Conclusion: There is much we like about the Ladbrokes Casino site. The games are top of the line; the bonuses are lucrative and plentiful, and customer service is always there to handle the issues as promptly as possible. While the website could stand a tweak or two, that’s just a preference that shouldn’t detract from the notion Ladbrokes has to develop a solid online casino option.